GlobalWise Investments, Inc. (GWIV) Expanded Sales Strategy to Boost National Presence and Capitalize on Industry Trends
GlobalWise Investments and its wholly owned subsidiary Intellinetics, Inc., a leading-edge technology company focused on the design, implementation, and management of cloud-based Enterprise Content Management (“ECM”) systems in both the public and private sectors, today discussed how the convergence of technologies in the ECM industry and cellular industries has created a “greenfield” opportunity within the Small and Medium Business (SMB) marketplace.
While Intellinetics was an early pioneer in the ECM industry and has been in business since 1994, the past two years have been the most dynamic in the company’s history. With the recent launch of the company’s web-services based Intellivue™ ECM software platform which enables clients to access and manage digital assets from virtually any PC, laptop, tablet or smartphone from anywhere in the world; the company has completed its transition to a fully integrated, cloud-enabled ECM service provider.
Over the past two years the company has integrated the Intellivue™ software platform into Lexmark, Samsung, and Dell hardware printer products via OEM relationships, as well as successfully integrated the software with other enterprise software packages. Intellivue’s intelligent design has role flexibility — easily bundled as an integrated component of capture hardware platforms such as it is with Lexmark’s DocMP offering (http://youtu.be/69mnWMFy7uA) or Samsung (http://www.koreaittimes.com/story/12692/samsung-forges-strategic-partnerships-deliver-powerful-and-flexible-enterprise-printing-), or sold as a fully exposed, standalone software engine with multi-vendor business application / hardware device support.
Through expanded OEM relationship partnerships, the Intellinetics software is now sold as part of a package of enterprise solutions, increasing the company’s sales opportunities. Intellinetics has also identified and implemented Channel Sales Partners of the Intellivue™ software, such as the recently announced Primary Solutions, Inc. relationship (www.primarysolutions.net), to increase sales capacity at a low customer acquisition cost. The company believes these strategies will enable it to significantly increase its national market presence beyond its current customer base extending across 22 states and eventually into international markets.
“The introduction of smartphones and tablets with increasing power and speed at affordable prices has made the use of applications like ECM much more cost-effective to a larger group of customers,” stated William J. “BJ” Santiago, CEO of GlobalWise. “In the past, ECM software was primarily targeted to Fortune 1000 clients. With the power of Intellivue™ as a cloud-enabled Web service, ECM capability and mobility have converged to the point where the cost of the service, the use of the service and the technology of both are available to a much larger population of potential clients, anywhere in the world that Internet access is available. The newly accessible small-to-medium business markets represent a virtually untapped space for Intellinetics to deliver a rich, dynamic ECM user experience.”
For more information visit www.GlobalWiseInvestments.com
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